Putting the Social into CRM Predictions for 2012 ? Score More Sales
Score More Sales
DECEMBER 16, 2011
I’m a bit stumped because of all the ROI that I have seen so far – in particular from the Fortune 1000 who are brands (B2C) who have some incredible stories to share tying social to increased revenues. A social CRM strategy should benefit marketing, customer service, sales and e-commerce.
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