Pointclear

JULY 11, 2011

While Lauren provides 10-year financial data, I excerpted this column of the most recent fiscal year as it was fascinating to see all three companies reporting an identical 48% of revenue committed to sales and marketing expenses. Sales and marketing activity. Sales and marketing headcounts have increased to generate new customers.

Outsourcing Services 173

Outsourcing Services Lead Rank Marketing Qualified Lead NetSuite 173

Pointclear

MAY 15, 2012

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Marketing managers regularly ask me how to predict the number of leads (really raw inquiries) needed to achieve quota (I wish more sales managers would also ask).

Quota 165

Quota Telemarketing Sales Qualified Lead Follow-up 165

InsideSales.com

MAY 20, 2021

Most solutions require a ton of mapping to CRM, then market it as “flexibility”. Marketing creates duplicates inside of Salesforce. Sales blames Marketing for feeding them crap leads. Marketing blames Sales for not working leads. What it really means in practice is constant maintenance and more cost.

Lead Rank 77

Lead Rank Lead Scoring Call-back SalesForce 77

InsideSales.com

MAY 20, 2021

Most solutions require a ton of mapping to CRM, then market it as “flexibility”. Marketing creates duplicates inside of Salesforce. Sales blames Marketing for feeding them crap leads. Marketing blames Sales for not working leads. What it really means in practice is constant maintenance and more cost.

Lead Rank 52

Lead Rank Lead Scoring Call-back SalesForce 52