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Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

While Lauren provides 10-year financial data, I excerpted this column of the most recent fiscal year as it was fascinating to see all three companies reporting an identical 48% of revenue committed to sales and marketing expenses. Sales and marketing activity. Sales and marketing headcounts have increased to generate new customers.

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Meet the Spiff Team: Chapter Six

The Spiff Blog

Without further ado let’s jump into the latest edition and meet some of our favorite Spiffers: Rachel Cravit, Marketing Content Writer. Rachel is an experienced content writer/marketer, specializing exclusively in B2B SaaS for the past 4 years. She’s excited to join Spiff’s marketing team! What excites you most about your role?

Meeting 75
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99% of Businesses are Being Stiffed! And You’re Probably One of Them.

SBI

Consider this; according to the 2004 U.S. I’m tired of vendors telling me that (although their primary market is large businesses), they are also applicable to smaller companies. I’m tired of vendors telling me that (although their primary market is large businesses), they are also applicable to smaller companies.