Sales Incentives, Awards, Lead Follow Up and Sales Effectiveness
Understanding the Sales Force
DECEMBER 19, 2012
We have the sales process dialed in and we are training on it now. Dave Kurlan wrote: They should receive the incentive only if the opportunity makes it as far as 2 nd base in the sales process. Until such time, salespeople must be trained to become more effective while marketers must be trained to develop stronger leads.
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