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An Open Letter to Social Sellers Everywhere

Tony Hughes

Dear Social Seller of 2015, Now that I've got your attention I must warn you. Where I'm going with this is that Trigger Event selling is a science irrespective of technological channel. It is dangerous to implement basic social selling techniques. A one size fits all approach simply won't work.

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Top 25 Incendiary Social Selling Secrets

Tony Hughes

To win in 2015 you're going to have to go so old school and new school at the same time, applying a dizzying array of multi-disciplinary principles that will give you an invincible edge. Build out a YouTube channel of customer testimonials. There's never been more data on your customers readily available in social channels.