2015 Gatekeeper Tools Training 
Tony Hughes
FEBRUARY 22, 2018
Dear Social Seller of 2015, Now that I've got your attention I must warn you. Don't just install it, train your people on it thoroughly, weekly and quarterly. Apps that filter Twitter give you context, then you're being strategic with the tool from firehose to laser. When I train sales people I train them to execute.
Tony Hughes
MARCH 13, 2018
To win in 2015 you're going to have to go so old school and new school at the same time, applying a dizzying array of multi-disciplinary principles that will give you an invincible edge. Everyone in marketing should get trained on Challenger Sales and everyone in sales should study The New Rules of Marketing and PR.
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