Tony Hughes

FEBRUARY 22, 2018

Dear Social Seller of 2015, Now that I've got your attention I must warn you. Don't just install it, train your people on it thoroughly, weekly and quarterly. When I train sales people I train them to execute. I remain convinced that executives in 2015 are yearning for something more, something deeper.

Social Selling 66

Social Selling Call-back Up-Sell Ideal Customer Profile 66

Sales Hacker

AUGUST 2, 2019

In fact, BrightFunnel report found that from 2014 to 2015: It took 52% more marketing touches to close a deal. We tend to think of them as only gatekeepers; however, in reality, they are responsible to greet and assist all those that call the company they work for. As it worked. For a time. Remember, sales is a numbers game.

Penetration 68

Penetration Industry Buying Cycle Marketing 68

Tony Hughes

MARCH 13, 2018

To win in 2015 you're going to have to go so old school and new school at the same time, applying a dizzying array of multi-disciplinary principles that will give you an invincible edge. Everyone in marketing should get trained on Challenger Sales and everyone in sales should study The New Rules of Marketing and PR.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63

Cience

NOVEMBER 20, 2019

Senior Vice President and General Manager, American Express Meetings & Events, Issa Jouaneh predicted a boom in the event industry for 2019 after a tremendous slowdown as recently as 2015. SDR Training. There are several steps for SDR training: 0. Conversation training. When talking to a gatekeeper.

Lead Generation 40

Lead Generation Ideal Customer Profile Lead Rank Lead Scoring 40