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What is Intent Data & How Can You Use It?

LeadBoxer

Even before signing up for a free trial of the software that might solve their problem, your lead is probably researching their pain point and weighing multiple options. Lead generation or marketing automation software can track what pages they visit and other ways they engage with the site.

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20 Critical Buying Signals You Should be Tracking to Increase Sales

Crunchbase

Pay special attention to the departments your decision-maker is in — if you’re selling sales software and a prospect recently hired a new head of sales, now might be an opportune time to reach out. Companies that recently went public Unicorn IPOs in 2019 Healthcare and Biotech IPOs in 2018. Source: Crunchbase.

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