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Pick The Right Plays: Using the Go-To-Market Framework

Zoominfo

“It’s imperative to continually listen to what customers are saying , putting yourselves in the customers’ shoes and thinking of ways to better enable them,” Craig Williams, chief information officer at networking software company Ciena, told IDG Connect. Technology : Sales intelligence platforms and buyer intent software.

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Pick The Right Plays: Using the Go-To-Market Framework

Zoominfo

“It’s imperative to continually listen to what customers are saying , putting yourselves in the customers’ shoes and thinking of ways to better enable them,” Craig Williams, chief information officer at networking software company Ciena, told IDG Connect. Technology : Sales intelligence platforms and buyer intent software.

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

Here they are… The 97 Best Sales Books in 2020. It’s a guide that remains relevant, by many standards, and is a must-read for anyone in demand generation and sales development. The post Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update) appeared first on Sales Hacker. Simplified.:

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The Definitive Prospecting Guide for Sales Management to Grow Pipeline

Vengreso

Here’s some data about what’s happened since March 2020: Marketing emails increased by 62%. Sales prospecting, on the other hand, is generally a one-to-one approach conducted by the sales team and both have the same objective — create a qualified lead by trying to engage with a qualified prospect. Virtual events by 1,000%.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Build brand awareness and demand generation with inbound and/or outbound methods. This occurs through demand generation, which can happen with both inbound and outbound strategies. Outbound demand generation is when a salesperson contacts a lead through cold outreach tactics. You must optimize.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Prior to joining Primary in early 2020, Cassie spent 15 years as a tech operator. Most recently, she held a variety of executive roles at Sailthru from 2013-2020, ultimately becoming the company’s Chief Revenue Officer. A people person with extensive C-Level experience in enterprise software, business development and operations.

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