Jonathan Farrington

FEBRUARY 28, 2012

How To Construct and Implement a Successful Business Development Strategy. Whilst I very much hope that the super-efficient amongst you had your strategy for 2012 signed off long ago, it may just be that some of you are still in “construction mode” so this will help…. Advertising. Do be prepared to change course.

Construction 45

Construction Ideal Customer Profile Demand Generation Targets Social Media 45

Apptivo

FEBRUARY 14, 2023

To keep your consumers interested in returning, use referral programmes, upsell marketing, and re-engagement email campaigns. Of course, some people will decide to forgo participating at each level. Instead of concentrating on how to construct a huge funnel, consider reducing the amount of steps in your funnel to lessen the harm.

Top of Funnel 52

Top of Funnel Funnel Social Media Webinar Metrics 52

Zoominfo

JULY 24, 2019

Where you’re seeing opportunities close will determine your course of action: Loss in the early stages of a prospect: Is your content performing? Most importantly, is it representative of what your salespeople are selling during the discovery call and what your content is advertising?

Data 130

Data Top of Funnel Lead Rank Lead Scoring 130

Chorus.ai

JULY 24, 2019

Where you’re seeing opportunities close will determine your course of corrective action. Most importantly, is it representative of what your salespeople are selling during the discovery call and what your content is advertising? If necessary, press them on providing constructive critical feedback about your work.

Analytics 50

Analytics Top of Funnel Data Lead Rank 50