What Are Your Pandemic Priorities? [April Referral Selling Insights]
No More Cold Calling
APRIL 30, 2020
Of course, I know why,” she said. “My They cut advertising, travel, training, marketing, and discretionary expense line items. They take an internal focus, instead of recognizing that lead generation—referral lead generation in particular—is their ticket to the C-Suite. The grandmother’s answer was priceless. “Of
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