Sensemaking: Selling To Customers In The “Simple Quadrant”
Partners in Excellence
MAY 30, 2019
What’s this mean for sales people, hoping to be “sensemakers” to their customers? There are a number of implications for how sales can work with the customer in the Simple Quadrant. Many of these buying processes may be very transactional. We can develop highly efficient, very predictable engagement models.
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