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How to Create an Effective Sales and Marketing Plan

Highspot

case studies, one-pagers), frequency, and distribution channels. Tools and methods for data collection and analysis. Sales Territories and Distribution Channels Definition of sales territories and distribution channels. Net Promoter Score (NPS): Indicator of customer loyalty and likelihood to recommend.

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How to Create an Effective Sales and Marketing Plan

Highspot

case studies, one-pagers), frequency, and distribution channels. Tools and methods for data collection and analysis. Sales Territories and Distribution Channels Definition of sales territories and distribution channels. Net Promoter Score (NPS): Indicator of customer loyalty and likelihood to recommend.

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20 Blog Posts to Guide Your Event Marketing Strategy

Zoominfo

To stay relevant to this unique group, particularly one so incredibly tech-savvy and explorative, yet fickle about brand loyalty, brands must employ varied marketing approaches. In fact, in-person events ranked highest on the list, above tactics such as webinars/webcasts (66%), case studies (66%) and white papers (63%).

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Build sales funnel stages that lead customers to a purchase

PandaDoc

When nurturing customers, it often becomes hard to understand where to start and where to stop, which is why tools like the sales funnel exist , helping you understand what stage your customer is currently at and why, and how to best qualify that lead. Stage 2: Interest stage. Stage 3: Desire stage. How to create a successful sales funnel.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

By combining Seismic’s industry leading sales enablement and asset management functionality with Percolate’s content orchestration and campaign planning tools, marketers will have comprehensive control and agility to efficiently align the most compelling and personalized content wherever and whenever the customer interacts with their brand.