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Better Together: IoT and CRM for the Manufacturing Industry

SugarCRM

IoT and CRM: Better Together IoT is the connection of devices via the internet, while CRM is the collection of customer data through data mining with the purpose of providing useful insight into customer behavior for marketing and sales purposes. Want to learn more about the unique partnership between SugarCRM and Amazon?

CRM 26
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5 Core Lead Management Features Your CRM Needs

SugarCRM

Our previous blog post discussed the core CRM features for sales automation. Although, traditionally, lead management is associated with lead generation, this blog post will mainly focus on how lead management features inside a CRM can break down siloes and create marketing and sales alignment within an organization.

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8 Ways Modern CRM is Reshaping The Manufacturing Industry

SugarCRM

The adoption of new channels and technologies, such as consumerization of B2B, reduction in layers of distribution, the Internet of Things (IoT), Analytics, and AI, are disrupting traditional business models and creating new opportunities for growth. The organization benefits when sales share a CRM platform with service agents.

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A Tale of 3 CRMs: What is CRM and What Does it Do?

SugarCRM

According to CRM.org , “[a] CRM gathers customer interactions across all channels in one place. The data within this system is shared information for sales, customer service, and decision-makers. These systems deal with basic operations, concentrating on sales and client service. ” What Does a CRM System Do?

CRM 29