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Who was your sales mentor, and what was their greatest lesson?

Nutshell

In sales, your prospects will always say “no” or “sorry, it’s not the right time.” He told me to focus on understanding my prospects’ and customers’ business—to understand what their KPI’s were and what their goals were. An early sales manager in the chemical industry was my second mentor. Perseverance.

article thumbnail

Who was your sales mentor, and what was their greatest lesson?

Nutshell

In sales, your prospects will always say “no” or “sorry, it’s not the right time.” He told me to focus on understanding my prospects’ and customers’ business—to understand what their KPIs were and what their goals were. Decide and write down what you want the prospect to think, say, do, and decide at the end of the meeting.