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Aligning Customer Objections to the Buying Process

SBI Growth

Don’t get me wrong, I revel in an easy solution. One of the biggest problems for sales reps is customer objections. In this article I will address an alternative way to look at objection handling – from the point of view of the buyer. Talented sales reps will use this customer insight to expertly handle customer objections.

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The 5 Immutable Laws of Selling

SBI

The straightforward and bold-faced revelation in the heading of this article will stand as a commandment in its own right. It is constructed of points and planes of dimensional perspective. All else is not only dependent upon, but is made constant and inevitable based on these realities. Need I say more.

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