Zoominfo

JULY 2, 2020

In an ideal world, marketing automation can help you engage with your prospects and customers efficiently and effectively. Without getting too much into the nitty-gritty complexities of it, marketing automation campaigns send specific content (that you’ve programmed) to leads based on certain behaviors and data. Closing more sales.

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

Zoominfo

JULY 2, 2020

In an ideal world, marketing automation can help you engage with your prospects and customers efficiently and effectively. Without getting too much into the nitty-gritty complexities of it, marketing automation campaigns send specific content (that you’ve programmed) to leads based on certain behaviors and data. Closing more sales.

Marketing 113

Marketing Webinar Metrics Reachforce Top of Funnel 113

Sales Hacker

NOVEMBER 14, 2019

At the forefront of this change is what we at Engagio call, Account-Based Everything (ABE), some people know it as Account-Based Sales Development (ABSD), and others call it Account-Based Marketing (ABM). The foundation of an account-based sales program. 3 types of data you’ll need for account-based sales.

Account 57

Account Data Webinar Metrics Strategy 57