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From the Switchboard to Social Media: A Brief History of Customer Service

Sales and Marketing Management

From a business standpoint, it’s imperative to provide customer service across a multiplicity of channels, too. It wasn’t all that long ago when “contacting customer service” simply meant visiting a store or office and talking to the owner or manager. What’s Next for Customer Service? You’ve Got Mail!

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Forget B2B vs. B2C – Long Live B2P Sales & Marketing

Zoominfo

These unique characteristics then drive your entire business strategy – from branding to content creation to customer service and beyond. Why should B2B companies embrace a B2P approach? B2B companies tend to embrace a style of communication that is more risk-averse. Do you offer personalized customer service?

B2C 182
article thumbnail

Forget B2B vs. B2C: Long Live B2P Sales & Marketing

Zoominfo

These unique characteristics then drive your entire business strategy – from branding to content creation to customer service and beyond. Why Should B2B Companies Embrace A B2P Approach? B2B companies tend to embrace a style of communication that is more risk-averse. Do you offer personalized customer service?

B2C 100