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Top 10 Allego Milestones

Allego

In the process, they redefined sales enablement and disrupted an entire market. The founding team realized that traditional sales training was broken. Prior to Allego, Yuchun co-founded and served as CEO of marketing automation provider Unica, guiding it through a successful IPO and sale to IBM. Building an Ecosystem.

Unica 118
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Infographic: How to use SMS to win love, leads, revenue

Velocify

Much like sending flowers to someone before meeting them, sending a text before making contact with a prospective customer is often perceived as forcing an early personal relationship where one does not exist. Texting: A new frontier in sales. 3] Unica Trends Survey, 11 Key Marketing Trends for 2011, 2011.

Leads360 109
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Building a Sales Enablement Practice: An Interview with Allego’s Mary Charles

Allego

Managing a dispersed sales team is a unique challenge. The secret is modern sales enablement. Today’s winners are mastering virtual selling with an up-to-date approach to content, tools, and knowledge to help their sales teams succeed. To find out more, I sat down with Allego’s Sales Enablement Director Mary Charles.

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Five Keys to Integrating Your Interactive Value Marketing Tools with Your Marketing Automation Platform

The ROI Guy

You’ve invested in interactive content and marketing tools for your website, helping prospects and customers assess their needs, size and price the right solution, and understand the business value and differentiating cost advantages of recommended solutions.