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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

Demand Generation. Discount means a promotional reduction in the cost of a product or service, commonly deployed to speed up sales. Enterprise. occupying the segment between the small companies and large multinational enterprises serving the same market. . Deal Closing. Decision Maker. Direct Mail. Direct Sales.

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Generating Leads at Trade Shows: The A-Z Guide for 2019

DiscoverOrg Sales

We asked Jake Shaffren, DiscoverOrg’s Director of Sales, and Nina Wooten, our Director of Demand Generation, about their favorite tips for generating sales leads at trade shows and events. Nina Wooten, Director of Demand Generation. To generate leads at trade shows, you have to start strategizing in advance.

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Value of Assessment ROI & TCO Tools for Demand-Gen and Sales Enablement Campaigns

The ROI Guy

For demand-gen marketing campaigns, compelling value oriented interactive tools is an absolute requirement for today’s frugal and skeptical IT buyers. Reduce discounting and increase deal size for direct sales by 20% or more by migrating sales from features, function and price selling to business value selling.

ROI 40
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Adrienne has been in Enterprise Technology sales for over 6 years specifically focused on helping state and local governments utilize their data to drive better outcomes for our communities. A people person with extensive C-Level experience in enterprise software, business development and operations. Adrienne Greenberg. Arley Nevar.

Hiring 130
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PODCAST 91: First Step in Good Category Creation with Scott Olrich

Sales Hacker

See why more than half a million businesses use DocuSign with a free trial and discount exclusively for Sales Hacker listeners at go.docusign.com/saleshacker. Sam Jacobs: We are honored and excited today to have one of the leading executives in Silicon Valley and in the enterprise software space. About Scott & DocuSign [2:35].

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Sales Hacker’s Top Sales Trends & Predictions You MUST Be Aware Of In 2018

Sales Hacker

What we’re still UNSURE about: How will enterprise giants like Microsoft react to partnerships like Salesforce & Google? Top Sales Trends & Predictions of 2018: Buyer Side Technology Continues to Disrupt Sales Development & Demand Generation. Review Sites Continue to Influence Decision Makers in a Powerful Way.

Trends 97