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Marketing Automation Vendors Are Not Delivering On Marketers’ Needs For Reporting And Analytics. Here’s Why.

InsightSquared

Marketers look to their marketing automation platforms (MAPs) not only to execute many of their demand generation activities, but also to understand the effectiveness of their marketing programs. The responses came from 410 marketing and sales professionals who use Marketo, Oracle Eloqua, Pardot, HubSpot, or Act-On.

Vendor 63
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

12 at Oracle (Start-up to $1B) and first woman sales and P&L leader. Designer of Oracle’s Virtual/Digital Sales Division. Over 550 client engagements designing and implementing data-driven and technology-enabled revenue generation. The number and the ability to meet/exceed the number is the great equalizer.

Hiring 130