Pointclear

JANUARY 4, 2018

see marketing charts analysis of HubSpot’s “2017 Demand Generation Benchmarks Report” ). This table compares the cost per lead on outbound (PointClear Prospecting/Nurturing) to several other sources of inbound leads. You can’t cost effectively buy quality leads for low price and low margin offers.

Cost per Lead 170

Cost per Lead Sales Qualified Lead PointClear Lead Rank 170

Sales Hacker

MARCH 2, 2020

There are really only two ways to fill a funnel: inbound leads or outbound prospecting. It’s a guide that remains relevant, by many standards, and is a must-read for anyone in demand generation and sales development. Salz presents nineteen easy-to-implement concepts to help salespeople win deals while protecting margins.

Top of Funnel 141

Top of Funnel Lead Rank Hiring Handbook 141

Sales Hacker

OCTOBER 7, 2021

Understanding how various decisions impact the company’s margin (e.g. I’m passionate about inbound and outbound pipeline generation, workflows and processes, and cross-team collaboration. Current emphasis on scaling the people, process, and tech behind inbound & outbound XDR functions.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Tony Hughes

MARCH 13, 2018

Understand each others' pain and come to the center with insight generation which leads to demand generation rather than reactive servicing of demand. Engaging with your inbound leads in any channel in the first five minutes is everything. Go ballistic in LinkedIn Groups. Don't you be the one.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63