SBI Growth

JANUARY 20, 2014

Research shows the quality of the creative is a distant #2 in influencing outcome. This happened with one of my demand generation clients. This strategy also extended to outside sales. We encouraged the sales reps to flood the industry with the competitors offer (a Gartner white paper).

Campaigns 310

Campaigns Demand Generation Targets Demand Generation Outside Sales 310

Delicious Sales

MAY 2, 2012

Demand Generation (181). Outside Sales (81). Sales Process (1775). Influencer (1424). Selling Skills (528). Incentives (379). Customer (6670). Opportunity (3675). Closing (3085). Conversion (2818). Positioning (2599). Social Media (2543). Buyer (2086). Objections (1892). Revenue (1783). Benefit (1692).

Lead Rank 99

Lead Rank Leads360 Lead Scoring Top of Funnel 99

Sales Hacker

DECEMBER 8, 2017

Regarding our 2017 sales predictions , here’s a quick reflection: What we were RIGHT about: Powerful partnerships and mergers e.g. Salesforce & Google. Powerful buyer influence of software review sites like G2Crowd & Capterra. The evolution of Sales & Marketing into Revenue Ops & Customer Ops.

Trends 96

Trends Outsourcing Services Top of Funnel Account Based Marketing 96

Sales Hacker

OCTOBER 21, 2019

Because you not only influence people’s work life, but you affect how they enjoy their family life as well. Senior Director, Demand Generation at Unitrends. How long have you been in sales? . I’ve been in sales for 12 years. Sales Expert and Coach. How long have you been in sales? .

Hiring 90

Hiring Top of Funnel Lead Rank Call-back 90