Mereo

NOVEMBER 15, 2023

A leading global financial technology (FinTech) client recently reached out with a big request: They wanted to completely overhaul their go-to-market organizational structure, roles and relationships. There are a number of factors that should tip off sales and go-to-market leaders to rethink their organizational approach.

Lead Rank 41

Lead Rank Marketing Commission Retention 41

Highspot

AUGUST 31, 2021

For instance, if you choose to pursue an account-based sales model, you may organize your sales team very differently than if you chose an inbound strategy. In the case of the former, this approach would require heavy investments in sales. What’s the Difference Between a Sales Model and a Sales Process?

Lead Rank 94

Lead Rank Top of Funnel Buyer Persona Hiring 94

Zoominfo

JUNE 6, 2019

To put it simply, without a deep understanding of your target audience, your sales efforts will fail. Although buyer personas are typically considered marketing territory, they’re also critical to the prospecting process. 36% of companies have created shorter sales cycles using personas. How many emails should they send?

B2B 100

B2B Top of Funnel Buyer Persona Prospecting 100

Sales Hacker

AUGUST 7, 2020

Sales Development. Sales Growth. Sales Enablement. Enterprise Sales. Sales Operations. Sales Technology. VP Nokia Software, North America Sales. Digital Sales and Development Manager. VP Europe Sales, Presales and Marketing. Regional Vice President of Sales.

Demand Generation Agencies 121

Demand Generation Agencies Hiring Enterprise Enterprise 121

Sales Hacker Training

NOVEMBER 21, 2022

So if technology improves your process, or helps you close more deals, add it to your arsenal of sales tools and get cracking! Related: Top 50 Lead Generation Tools in 2023, Ranked & Rated There Are Plenty Of Fish (I Mean Sales Tools) In The Sea There’s a vast ocean of sales tools in the market.

Sales Tools 52

Sales Tools Tools Ideal Customer Profile Lead Rank 52

Zoominfo

JUNE 6, 2019

To put it simply, without a deep understanding of your target audience, your sales efforts will fail. Although buyer personas are typically considered marketing territory, they’re also critical to the sales prospecting process. 36% of companies have created shorter sales cycles using personas.

B2B 212

B2B Buyer Persona Top of Funnel Prospecting 212