Lessonly

AUGUST 14, 2020

To do so, companies are looking into online training platforms and other forms of interactive training software , which leads to an important question: Is online training effective? Let’s look at some common, COVID-related business problems that e-learning software and other online course platforms are positioned to solve. .

Software 49

Software Software Google Training 49

Sales and Marketing Management

JUNE 1, 2018

“Whether it’s this year, 10 years from now or 100 years from now, a marketer’s success or failure will come down to one crucial skill: the ability to be an engaging and persuasive storyteller,” stated Amit Bivas, head of marketing at Optimove, makers of software that collects data to enhance customer relationships.

Marketing 226

Marketing Telemarketing Scale Education 226

Pointclear

FEBRUARY 2, 2011

” In other words, they understand that in addition to being in the business of selling whatever they sell—be it shovels or software—they also need to be producing content as a cornerstone of their marketing, both to engage and educate their would-be customers. But producing any old content isn’t enough.

Trends 180

Trends B2B Social Media Marketing 180

DiscoverOrg Sales

AUGUST 24, 2017

But it’s not without merit this term exists, and here’s why most companies fail miserably at storytelling: Generally copying what other brands are doing in the same space. General miseducation (or lack of education) about buyer personas. Muting a unique company voice. Using the same imagery as others.

B2B 186

B2B B2C Buyer Persona Social Media 186