The ROI Guy

NOVEMBER 17, 2011

Demand for Interactive White Papers, Diagnostic Assessments, ROI Calculators and TCO Comparison Tools Drives Growth. Savvy B2B solution providers recognize that new value-focused marketing content and sales tools are needed to connect, engage and sell to these more empowered, skeptical and frugal buyers."

Eloqua 51

Eloqua Lead Rank Lead Scoring Marketo 51

The Pipeline

JULY 29, 2011

Sales and marketing lead generation tools follow this suit. But the smaller a company is, the more their internal people need to do and the less tools they will have to help them. A solid inbound web strategy also includes nurturing, but if you don’t have marketing tools then outbound sales will have to manually nurture as well.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Rank Lead Scoring 266

Sales Hacker

OCTOBER 7, 2021

A people person with extensive C-Level experience in enterprise software, business development and operations. I exited to pursue other interests after Upland Software acquired the company in 2019. . “An entrepreneurial leader and advisor from a technology background. “Always deliver more than expected! Emiley Oster.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130