4 Surprising Data Points Email Marketers Should See Before Black Friday
Appbuddy
NOVEMBER 22, 2021
Many marketers take the peak sales season as a cue to dust off their old, lesser engaged lists of subscribers to maximize their short-term revenue. To answer this, let’s look at a sample scenario: Company X has a list of one million email addresses that they would normally use to promote their Black Friday sale. Is this worth it?
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