false-choices-transactional-versus-solution-selling-approaches 
Partners in Excellence
DECEMBER 9, 2019
Often, I get into conversations about the sales approach a company deploys. There are questions of, “should we be transactional, product, solutions, consultative focused?” We want to drive predictable revenue through a high volume/velocity transactional approach.”
Partners in Excellence
DECEMBER 8, 2019
But in understanding apples and their performance versus oranges, you’d quickly realize that the comparison is like…… well, comparing apples and oranges. Recently, I read an article, “ What’s Wrong With Solution Selling.” There were some interesting aspects of the research.
Sales Hacker
JULY 8, 2020
” It’s one of the largest ticket items people will ever purchase or transact in their life. Michael Coscetta: We did about $90 billion in transaction volume last year. It’s, to your point, $90 billion in transaction volume, $2 billion in revenue. That it’s hard to get scale. How did Compass achieve scale?
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