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We stopped trying to convince people and got triple the results

Markempa - Inside Sales

Eventually, someone asked, “If we do this, how will we get leads and sales?” Getting better at helping customers What’s the reason people fill out a form for your content or to register to access a webinar or other resources? Do concierges give the same advice and input to all hotel guests? Of course not.

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The Science of Motivation

Sales and Marketing Management

Scott Jeffrey, PhD, was in graduate school at the University of Chicago when he decided to figure out how academic studies applied to real sales reps in the field. You can register for a free webinar by Tim in which he will expand on the science of workplace motivation. The webinar is scheduled for 2 p.m. Register here.

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Bits And Pieces — March 19, 2016

Partners in Excellence

Books: This week was a heavy travel week, as a result, I was reading on airplanes and hotel rooms. The Sales Development Playbook: Build Repeatable Pipeline And Accelerate Growth With Inside Sales , Trish Bertuzzi. Like Steve and Dave’s book, this is rock solid from one of the top experts in Inside Sales.

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Calibrate Your Managers with the Sales Coaching Olympics

ExecVision

Being around a lot of sales leaders who are focused on developing the next generation of leadership led to great conversations around “what makes a great manager?” We had worked with an inside sales consulting firm called The Bridge Group in 2017 and they led a workshop on coaching. Step 1 – Define ‘Good’ for Your Calls.

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“Empathy is a superpower in marketing and sales”: A Q&A with Brian Carroll of Markempa

Nutshell

My Jerry Maguire moment came in 2014, when I was running inside sales and marketing for a consulting firm that also did a lot of research, ironically, on how people make decisions and how they buy. What were they hoping to get done as a result of the webinar? ” That was the beginning of our story. Our big ‘a-ha!’