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Workplace Wellness Can Deliver a Healthy ROI

Sales and Marketing Management

The company, which has been named one of the best places to work in Georgia by Georgia Trend Magazine, incorporates education, contests and incentives into its benefits program, adopting a holistic approach to helping workers be happier and healthier. Numerous studies report the return on investment for employers is significant and clear.

ROI 257
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Drive sales innovation by bottom up entrepreneurialism

Sales Training Connection

Many markets are undergoing a transformational change where the customer is demanding salespeople bring innovative thinking and new insights. A good case in point is the health care market where the Affordable Care Act plus other social and economic trends are transforming the health care landscape. Drive sales innovation.

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5 ways to make your emails more persuasive

Nutshell

Email marketing can be captivating, persuasive, powerful, and a phenomenal tool for lead generation—if you know what you’re doing. Persuasive writing is one of the keys to email marketing success. Pro tip: offer a small incentive for completing the survey so you get more responses. That would be pretty great, right?