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Proven Strategies for Effective Sales Management

Highspot

The primary goal of sales management is to maximize sales revenue while maintaining customer satisfaction and loyalty. Sales managers play a pivotal role in aligning the efforts of the sales organization with the broader goals of the business. Recruitment and Training Building a competent, successful sales team is crucial.

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Will You Be Able to Keep Your Superstars in 2021?

Sell Integrity

Money and incentives matter, but this year more than ever they’re only part of the sales retention story. In addition to burnout and feelings of isolation, some employees are losing their sense of connection and loyalty to the company. “A That’s what builds loyalty — among employees as well as customers.

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15 Essential Sales Performance Metrics

Highspot

In this article, we help you navigate the intricacies of sales performance metrics, guiding you on which ones are pivotal and how best to measure them. It also helps you tailor your offerings to meet these customers’ specific needs and preferences, ensuring greater satisfaction and loyalty. What Is Sales Performance?

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AI’s Role In Sales and Marketing

Sales and Marketing Management

That question kicks off the new book “Pivot to the Future” by three thought leaders from the consulting giant Accenture. AI has arrived, but it’s mostly been implemented by consumer goods and services companies to personalize marketing messages, enhance their knowledge of customers, manage inventory and increase customer loyalty.