CFOs Take More Control: Frugalnomics in Full Effect
The ROI Guy
FEBRUARY 2, 2011
According to the Wall Street Journal report on the study, Finance Chiefs Expand Role, several CFOs confirm the trend, and highlight how proving the ROI on proposals is more important than ever, for example: Terry Lillis, chief financial officer at Principal Financial Group Inc. now finds herself at marketing meetings.
Let's personalize your content