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The Pros and Cons of BDRs in B2B Sales and Marketing

Janek Performance Group

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. Typically, these professionals are tasked with identifying and qualifying potential leads and initiating contact with prospects. 76% percent of BDRs report to sales over marketing.

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Why AI Won’t Replace Your Team and Only Empower Them

BuzzBoard

There’s a persistent fear that AI might replace the human workforce, including sales teams, rendering them redundant. AI, with its ability to process vast amounts of data and perform complex tasks, is a powerful sales tool, no doubt. This implies a substantial improvement in the effectiveness and productivity of the sales process.

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How to Create a Targeted B2B Customer Profile

Zoominfo

Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales. These detailed descriptors give a framework for marketers (and sales reps) to address specific challenges from prospects, attract them to your brand, and craft tailored messages. What’s Included in a B2B Customer Profile?

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How to Create a Targeted B2B Customer Profile

Zoominfo

Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales. These detailed descriptors give a framework for marketers (and sales reps) to address specific challenges from prospects, attract them to your brand, and craft tailored messages. What’s Included in a B2B Customer Profile?

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Guide to CRM Lead Management

Apptivo

Leads Leads everywhere? Why is CRM lead management important? Lead management process. Best practices in Lead management. Benefits of Lead Management using Sales CRMs. Leads Leads everywhere? Lead qualification. Best practices in Lead management. Capacity to buy.

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Best 150+ Sales Tools: The Complete List for 2023 (Updated)

Sales Hacker Training

It takes a lot to succeed in sales. And then, there are inside sales tools… The human element of sales will never go away — that’s a fact. But here’s another fact: sales is HARD! There are thousands of options when it comes to software for sales that promise to make your life easier as a sales professional.