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Solving the Sales-Marketing Conundrum: 3 Strategies to Consider

SugarCRM

Sales and marketing teams share one common goal—to increase a company’s revenue. Solving the Sales-Marketing Conundrum: 3 Strategies to Consider. The marketing department is also charged with generating high-quality leads for the sales team. For example, each one has its own definition of a lead.

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Unlock Hidden Sales Opportunities with sales-i and Sugar

SugarCRM

ERP software is what powers modern-day sales business operations. Sales-i leverages ERP tools by connecting existing internal data with transactional data to generate clear, simple, and concise information. In our experience, we helped numerous Sales and Marketing departments overcome some of their biggest operational challenges.

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Eight Ways To Maximize Your Marketing Automation Investment

SugarCRM

In the past, marketing technology was looked at as a quick fix solution. Rather, a marketing solution will be much more successful if it is incorporated into the way you work. So, when you invest in a marketing automation tool, be prepared to play the long game to maximize your results. 3) Sales and Marketing Collaboration.

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How Sugar CRM’s Time-Aware CX Platform is Different

SugarCRM

After all, the business world is also infamous for jargon that doesn’t say anything meaningful or tries to repackage common-sense wisdom as something new and exciting (like “growth hacking,” which is essentially just marketing). But it has fallen well short of that lofty ambition.