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Bits And Pieces — October 1, 2016

Partners in Excellence

For example, you and I might enter exactly the same query into Google, but we are likely to see very different things. Those things are based not just on our past history of search, and many other signals Google “watches” in our web engagements. If you are attending, I’d love to sit down with you. No related posts.

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Why Businesses Need to Take AMP Seriously

Sales and Marketing Management

This is the same reason that led to the adoption of the Accelerated Mobile Pages (AMPs) by the search engine giant, Google. The debate now, however, is just how important is this new project by Google? Mobile-friendliness is among Google’s search rankings algorithms. Google AMP increase websites’ conversion rates.

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Sales Tips: How to Step Up Your Prospecting for 2016

Customer Centric Selling

Sales Tips: How to Step Up Your Prospecting for 2016. Utilizing productivity tools like LinkedIn ‘activity’, Google Alert, PRNewswire, Lead411, etc. Want to pump the pipeline for success in 2016? By Gary Walker, EVP of Channel Sales & Operations, CustomerCentric Selling® - The Sales Training Company.

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Why Your Account Based Selling Teams Are Lagging Behind

No More Cold Calling

In our 2016 Sales Enablement Optimization Study, we found that a formal or even dynamic coaching process helped more salespeople to achieve their quota (by 10%), and win rates for forecast deals could be improved even more, by 28%. Follow Joanne on Google+ or Twitter @ReferralSales , or connect on LinkedIn and Facebook.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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33 Business Blogging Statistics

Zoominfo

In 2016, 36% of Fortune 500 companies had a public blog ( source ). The average word count of top-ranking content (in Google) is between 1,140-1,285 words ( source ). Chances are, if your post is less than 500 words, it’s not going to provide much value to your readers or rank highly on Google. Blogging and SEO Statistics: 10.

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The B2B Marketer’s Guide to Measuring Social Media ROI

Zoominfo

billion spent on social marketing efforts in the United States alone in 2016 ( source ). We suggest setting up “goals” in Google Analytics or a comparable website tracking platform. If you’re not sure what we mean, check out these helpful tutorials: Set Up Goals in Google Analytics with These 3 Easy Steps.