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Although it’s not time to Party Like its 1999, There is Plenty to Celebrate

The ROI Guy

of revenue 4) Overall IT spending, even though lagging revenue growth, is driving superior corporate performance in the majority of industries, and has improved 67% from 2003. of the average IT budget in 2003 to over 14.6% This represents a 10% improvement in ratios and reallocation of labor costs over 2003 spending levels.

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Neuroscience Confirms We Buy on Emotion & Justify with Logic & yet We Sell to Mr. Rational & Ignore Mr. Intuitive

Insight Demand

These positive/negative emotions are then transported to your conscious mind well in advance of a conscious decision. Thus, a salesperson can share a story with a customer, and due to the transportation effect of story, it feels real. It’s the next best thing to experiencing it live. ii] Daniel Kahneman, “Thinking, Fast and Slow,” p.

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The ROI of RFID in the Supply Chain

The ROI Guy

Stine, Intel Retail Consumer Package Goods: Industry Field Primer, Oct. In broader studies of the retail marketplace, the overall economic impact is estimated to be $69 billion in lost revenue due to out-of-stocks (“Retail Out of Stocks: A Worldwide Examination of Extent, Causes and Consumer Response").

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