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Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

While Lauren provides 10-year financial data, I excerpted this column of the most recent fiscal year as it was fascinating to see all three companies reporting an identical 48% of revenue committed to sales and marketing expenses. Sales and marketing activity. Selling subscriptions via a direct sales force.

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Activate Acquires Green Leads

Green Lead's B2B

Activate is the home that Green Leads deserves – a close knit company, still managed by the founders, that understands the marketing and sales landscape and will be an enduring partner moving forward. They’re gonna hire him as a full-time sales guy when he graduates in a couple months.”. He said, “My inside sales manager.

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The Fastest Growing Companies in Boston Hiring For Sales

CloserIQ

Mendix is currently hiring across a range of sales positions. Drift provides a conversational sales and marketing platform that allows businesses to better connect with prospects and customers. Klaviyo is providing better email marketing solutions for ecommerce stores. Currently, they are hiring in sales.

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