article thumbnail

Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

While Lauren provides 10-year financial data, I excerpted this column of the most recent fiscal year as it was fascinating to see all three companies reporting an identical 48% of revenue committed to sales and marketing expenses. Sales and marketing activity. Selling subscriptions via a direct sales force.

article thumbnail

Why Confidence in Selling Matters with Lauren Bailey, Factor8

Igniting Sales Transformation

We started by asking Lauren how she got into a career in sales and why she became a supporter of women in sales. Lauren shared her thoughts about why it is so important for women in sales to have role models, which is sometimes tough given that there is high percentage of men versus women in sales and sales leadership roles.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

14 Pro Tips for Running a Successful Business

Hubspot Sales

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. According to research, though, there are a few that are more common than others : No need : A great service or product will get you nowhere if there's zero need for it.

article thumbnail

Green Leads Announces New CEO, Mike Farrell

Green Lead's B2B

Pipeline generation leader to oversee Green Leads’ global team of lead development and sales development reps. Mike Farrell brings 30+ years of sales, marketing and business leadership experience to Green Leads – most recently having led the growth of By Appointment Only for 15 years as Chief Operating Officer.

article thumbnail

Tom Pisello: The ROI Guy: TCA Champ - Oracle or Microsoft SQL Server?

The ROI Guy

Since labor costs and equivalent outsourced services dominate most IT budgets -- over 56% of IT spending on average -- selecting platforms with lower implementation and ongoing management costs can significantly improve overall IT efficiency. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

Oracle 40
article thumbnail

Tom Pisello: The ROI Guy: The IT Hierarchy of Needs: Categorizing.

The ROI Guy

As computing infrastructure has moved towards commoditization it still needs to provide a solid infrastructure of service and performance in order for the company to achieve higher goals. These projects should seek to deliver solid service levels while lowering total cost of ownership. Not exactly. Let the Good Times Roll?

ROI 40