Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.
The ROI Guy
DECEMBER 6, 2010
Internet Fueled Buying Cycles on the Rise – In the B2C space, the Internet has fundamentally changed how books, apparel, electronics, music, cars and other goods are bought and sold. As a common example, an Internet empowered prospect will often self-diagnose their issues, but may not do so completely or accurately.
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