Do Generational Differences Matter in Account Based Sales?
No More Cold Calling
JULY 27, 2017
My accountant-trained parents asked how my company was going to pay back the million dollars I raised from investors. It’s time we chose our own category based on shared values and passions and break out of the faux constructs behind an age-based system of classification. Amy was 27. Generational Segregation. Thus, Perennials was born.
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