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Sales Training is a “Process” not an Event

ROI4Sales

We don’t say that reps are “sales trained” – for all you English majors – we use the present participle form and refer to it as “sales training.” And for a good reason: sales training must be a continuous process if you are going to be successful in today’s B2B sales environment. Sound familiar?

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Sneak Peek: See The 26 Sales Hacker Contributors That Will Be at Unleash ‘19

Sales Hacker

Trish Bertuzzi is the founder of The Bridge Group that helps B2B technology companies build world-class Inside Sales teams. For more than two decades, she has been instrumental in promoting sales development and inside sales as a community and engine for revenue growth. Meghan Gill – VP of Sales at MongoDB.