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GTM-Ready Data: the Backbone of B2B Generative AI

Zoominfo

Bad Data, Bad Outcomes The great advantage of next-generation AI tools like ChatGPT is their ability to produce outputs that are tuned to what a human user wants to hear. Chorus records, transcribes, and analyzes video and phone calls to harvest key GTM insights. Chorus by ZoomInfo is helping to close that gap by using generative AI.

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Do Your Best Sales Detective Work On Prospects

Pipeliner

The true sales hunters will dive 10,000 leagues deep below the ocean and know what their prospects had for breakfast that morning. If you don’t have a provocative business case that will pique your prospective customer’s interest, you’re sunk like the Titanic. Adding prospects on Facebook is risky.

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Programmatic Buying and Its Influence on Mobile Marketing

Connext Digital

With so many tools to manage just so you can boost your brand’s digital footprint, the introduction of automation in mobile marketing was a welcomed improvement. In turn, this increases your chances in grabbing your prospects’ attention and harvesting results in your ads. More transparency and control. Quick results.