Sales and Marketing Management

MARCH 8, 2019

Author: Joe Andrews We just wrapped up sales kickoff (SKO) season. And how do we, in turn, ensure our own sales kickoffs are effective? We recently completed our sales kickoff at InsideView. The end result was the highest ratings and engagement scores in InsideView’s history.

InsideView 223

InsideView Scale Exercises Call-back 223

SBI

DECEMBER 18, 2018

Time to Get Your Data & Tech Stack in Shape for 2019. As you plan your sales and marketing strategies for next year, have you assessed the state of your data and technology stack? She provided great insight on what B2B companies are doing to assess their current capabilities and get prepared for 2019.

Ideal Customer Profile 123

Ideal Customer Profile Webinar Metrics Data Lead Rank 123

Showpad

MAY 1, 2020

In between boosting brand awareness in the market and ensuring sales teams stay up to date on new campaigns and collateral, CMOs are accountable for showing the financial impact of marketing using clear-cut metrics. Quantifiable sales enablement ROI for marketing. Time spent managing sales content.

Top of Funnel 52

Top of Funnel ROI Sales Enablement InsideView 52

Igniting Sales Transformation

FEBRUARY 11, 2019

You can meet Sydney personally at the Rainmaker 2019 conference here in Atlanta in March. We started by talking about an incredible book Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single Force for Growth co-authored by colleague (and good friend of Sydney’s) Tracy Eiler, CMO at InsideView.

Customer 83

Customer Microsoft InsideView Conference 83