Gong.io

SEPTEMBER 14, 2022

Just look how crowded the G2 Grid® for CRM is: ( Image Source ). A marketing strategy explains how a company will advertise a product to target audiences. For clarity, let’s assume that you’re making a GTM for a B2B product, although B2C brands can follow the same steps. The channels you use to advertise will change too.

Ideal Customer Profile 62

Ideal Customer Profile Top of Funnel Strategy Marketing 62

Close.io

OCTOBER 28, 2019

Outbound sales strategy: When you need to turn to outbound. Pros & cons of inbound sales. Pros & cons of outbound sales. Setting up your inbound and outbound sales teams. Best outbound and inbound sales CRM solutions. Inbound vs. outbound sales: What’s the difference?

Paid Content 64

Paid Content Outbound Inbound Top of Funnel 64

InsideSales.com

OCTOBER 3, 2019

This is a common practice in the retail and B2C industries. This is a good way to leverage the credible testimonies of your satisfied customers through word of mouth advertising. You can make the customer experience easier by leveraging your CRM and other automation systems. Increased sales from product suggestions and upsells.

Loyalty 45

Loyalty Lead Rank Lead Scoring Customer 45

Close.io

MAY 20, 2019

Unfortunately, most sales analytics are captured and presented in a way the average sales rep can’t even use! Instead of using a tool that gives clear, actionable insights, most sales teams just export their sales metrics from their CRM into a spreadsheet. Who benefits the most from understanding this sales KPI?

Lead Rank 88

Lead Rank Top of Funnel Lead Scoring Churn 88

LeadFuze

AUGUST 5, 2021

Craig is also the author of “The Small Business’ Guide to Social CRM” Close.io. is a CRM without the fluff. Content is catered towards sales reps and sales managers alike. Inside Sales Experts Blog (The Bridge Group, Inc). Evangelizing the power of inside sales.

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98