Advertising Consultative Selling Insurance Relationals 
Understanding the Sales Force
APRIL 8, 2013
James is guilty of one of the most common misunderstanding in all of sales - that consultative selling requires salespeople to act like a consultant. Think about some of the core services and products that nearly every business, your business, purchases: Health Insurance and 401K. Commercial Real Estate. Janitorial.
Sales Hacker
MARCH 31, 2020
RELATED: Keep Your B2B Sales & Sanity Intact During the Coronavirus Outbreak. This will be slightly different for every organization, but In response to COVID-19, we’ve typically seen companies switching their focus to two channels: Digital — webinars, digital advertising, content, etc. Conduct outreach carefully and tactfully.
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