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Best Sales Books: 55 Top Picks for More Sales Conversations in 2023

Vengreso

I’m not a book reader in general and prefer consuming content in short, small bites. Even so, my sales book collection is mounting, thanks to the privilege of hosting Vengreso’s Modern Selling Podcast. Which are the sales books that will help sales professionals have more conversations and close more sales in 2023?

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How building a Buyer Persona from our CRM data skyrocketed our sales

OnePageCRM

Having a clear understanding of who your customers are, what motivates them and what problems they need solved is the crux of any successful marketing or sales funnel. I was working in an employee performance management software company. We sat down with the sales team and looked back over the last 6 months of sales in the CRM.