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How B2B Marketing Leaders Can Transform Click Data into ROI Insights

SBI Growth

Most companies are only getting a fraction of the value that is possible from Web Analytics. In fact, sales leaders are tired of hearing about traffic stats when all they care about is if any of it is generating leads for the sales force. Invest 5 minutes now to gain an executive-level understanding of web analytics.

ROI 306
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PODCAST 75: 3-Layer Approach to Stage-Appropriate Leadership w/ Jason Holmes

Sales Hacker

He also had important stints at Oracle, Omniture, and particularly at Marketo, pre-IPO. Jason was previously COO at Marketo, pre-IPO through the take private transaction, and has spent time at global executive roles at Adobe Omniture and Oracle. They’ve got offices both in Europe and in the US. Jason, welcome to the show.