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The Data Will Bring Us Together: Relationship Therapy with Sales and Marketing

DiscoverOrg Sales

This information may be found using a combination of prospect websites, social profiles, public financial documents, and press releases. Sales often uses Location data for territory planning, but Marketers love Location data because it has so many use cases: be more targeted with event promotion (like the Dreamforce happy hour example above).

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How to Use Org Charts for B2B Sales

Zoominfo

An organizational chart is a roster for sales – it shows the position everyone plays in an organization. It’s a roadmap to your buyer β€” a sales prospecting blueprint to identify the decision-makers at target accounts. Sales is a numbers game. The roadmap to your buyer is incredibly valuable,” Waters says.

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