The New (Breakout) Growth Formula: Customer Success + Predictive Sales
Sales Hacker
MARCH 19, 2020
The revelations that emerge from uniting these two sets of data will not just align marketing and sales but all revenue-generating and customer-facing departments. The second set of data starts with a marketing automation platform such as Pardot , HubSpot , or Marketo and tracks your buyer’s journey through your marketing and sales funnel. .
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