Circleback
JANUARY 30, 2018
ABM has now been there long enough to creep into all aspects of a B2B marketer’s workbook. And amidst a variety of the available channels, social media seems to be getting quite popular. Growth of Social Selling and Content Marketing. Engaging with people through social media is becoming vital.
Anthony Iannarino
OCTOBER 11, 2019
My primary outcome when writing this book was to ensure that it would stand the test of time (which is why I don’t follow fads like social selling and look instead for trend-lines that provide a sense of direction and suggest an evolutionary change). I had been writing this blog for five years when a publisher asked me for a book.
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